Our Question: How do you spark creativity?
The Answer: Make space for mess making – literally.

INTRODUCING CHANGEMAKER UNIVERSITY,
WHERE CHANGE IS A TEAM SPORT

At in-store, team-based workshops in NYC and LA, "students" learned new skills from fashion, videography and photography Influencers and showed off team projects at a public showcase. This was all used to build awareness, develop long-term loyalty, increase retail traffic, digitally convert, and ultimately drive sales.